China

Bank Management Training Courses (Bank Management Games)

Project description

In cooperation with TATA Interactive Systems GmbH, Sparkassenstiftung is licensed to provide special bank management training across the world. The computer-based simulation game is an excellent tool to practice knowledge about bank strategies and banking principles, prepare management decisions and to strengthen management skills. Among other languages, Sparkassenstiftung offers these bank management courses also in Chinese.

Already in 2003, first bank management trainings were executed in China in cooperation with the Chinese Central Bank within the scope of the “EU-China Financial Services Cooperation Project”. In the years to come, this cooperation was continued and intensified – financing of the training measures was predominantly accomplished through Chinese commercial banks (China Construction Bank, Bank of China, Huaxia Bank). Further donors and partners were as follows:

German Federal Government (BMZ)
Shandong City Commercial Bank Alliance
Sichuan Association of Banks
Bank of Leshan
Nanchong City Commercial Bank

Within 4 to 5 days, the participants develop a strategy and discuss and decide about more than 100 parameters, e.g. interest rates for lending and savings products, staff development, advertising, target-group oriented marketing, investments in securities and in money markets in local and foreign currency, equity and liability management, dividends and underwriting business. By taking own decisions and measures, strategy implementation thus becomes more comprehensible. In the course of the seminar, 4 to 5 rounds representing 4 to 5 business years are carried out. At the end, the competing management teams present their strategies, results and perspectives in “shareholder” meetings.

Services provided

During the training courses, a PC-based market model is used to simulate the following management tasks:

• Pricing policy
• Steering bank investments
• Risk steering
• Human resource policy and investments in material
• Liquidity steering
• Capital resources
• Advertising and marketing strategies

The courses can be attended by up to 40 participants in 4 to 8 groups (management teams). In up to date more than 40 courses held in China, the response of the over 1,500 bank managers was enthusiastic.

Within the scope of the EU project, a train-the-trainer seminar was carried out, too.